It is never possible for you to do SEO-related work without using SEO tools. You must use the tools or you will never be able to rank a site on the first page of Google. But almost everyone has a confusion that which tools are suitable to use for different steps. But from today onward you will no longer have that confusion.
We have highlighted various SEO tools in some categories here. Hopefully, with these SEO tools, you can achieve the desired result that you want.
Best Keyword Research Tools:
People type terms in search engines for work and keyword research is the way to find those terms and anal analyze them. The process helps to improve your content and marketing strategy. The software used to do the task is called a keyword research tool. The top tools are-
Google AdWords: Keyword Planner (Free)
It is the top free tool for keyword research for several years and the best choice for beginners to start a new site. The friendly interface helps you to grow more rich content. You can directly collect data from Google, which is the most popular search engine for optimizing websites. Therefore, you just need to enter a keyword to the keyword search box in a clear and meaningful manner.
Firstly, it offers a free keyword research tool, which includes autocompleting suggestions from numerous sources. Further, the process helps you to generate more search options. It not only creates ideas from Google but also other accessible sources such as Bing, Yahoo, and Amazon. To start the work, you need to select a source from the given icons. For pulling out the productive outcome, you have to analyze the keywords for each source. Most importantly, it is simple and faster for keyword research.
WordStream’s Keyword Tool (Free)
It helps you to target particular niches that relate to keywords, give you relevant suggestions. WordStream’s Keyword Tool allows you to categorize sections based on the common theme for efficient ad group launches.
Need an alternative source for keyword research? Then Ubersuggest is your go-to tool; it suggests keywords that are not available in Google Keyword Planner. Therefore, to compare the result, run Google Keyword Planner and then Ubersuggest. Furthermore, the generating keywords are relatively more significant, but it breaks down results by the letter, which gives a better chance for reviewing.
Best On-page SEO Tools:
On-page SEO is a process that gives eligibility to the web page for ranking higher, getting traffic, and improving the implementing page’s performance. Most importantly, it optimizes both the content and HTML source code of a page.
Ahrefs’ keyword Explorer (Paid)
The tool’s purpose is to find new targeted keywords, shows all the backlink data for your ranking page. It also allows us to compare individual keywords based on scoring. Generally, to find keywords, you need to seed keywords and find out the result. But in the case of Ahrefs’ is does not only that it also creates a list of keywords from your competitor or high ranker websites related to your niche.
The service has several versions, including $7 for seven days trial. Ahrefs provide monthly billing and annual billing (2 months free). For instance, the monthly packages are the lite plan cost $99; the standard plan costs $179, and an advanced plan will cost you $399 and agency cost $999 per month. The annual program consists of the cost of $990 for lite version, $1,790 for standard, advanced will cost $3,990, and finally, the most featured plan is agency package will cost $9,990 per year.
Google Developers PageSpeed Insight (Free)
To elemental, the problem of slower connection and different screen size Google publish this tool. So, page loading speed is a vital factor for website traffic. Therefore, the software will analyze the main areas that identify the fault and improve page speed.
Screaming Frog SEO Spider (Free and Paid)
It is one of the oldest and highly value software in SEO management. The tool works through all your URL’s as well as bring onsite sections for your analysis. If you wish to find broken links, redirect them, analyze page titles, and even locate copied content. It has both free (limited features) and paid versions. For free version download, it forms their official site. If you want to get all the features, then purchase the plan investing £149.00 per year.
Moz On-Page Grader (Free trial and Paid)
This tool can analyze your page, compare it with other SEO factors, and grade your page for improvement at a core level. The software is for beginners due to simple function and clean design. Moz On-Page Grader allows users to 30 days of free trial for limited features. However, for full extension, the tool provides three service packs, such as a basic plan, $129 per year, a package that will cost you $199 per year, and a complete project for $299 yearly.
Best Link Building Tools:
It is a system of getting hyperlinks from other websites to your website. As a result, it helps to navigate between pages.
Raven SEO Tools (Free)
Raven tool is one of the best in this work due to link share from different websites. It works as a link manager by integrating with the backlink explorer and site finder for providing backlinks to the user. Therefore, if you want to build a link strategy for free, then Raven SEO Tools is for you.
Link Explorer (Free)
You can make decisive decisions for link building by using this tool. The software introduced by Moz and the download is free. The link building is a sensitive issue by linking an unauthentic website you may penalize by Google.
It is the world’s largest backlink platform. Some of the features are content explorer, rank tracking, keyword search tool, and SEO site inspection. Its link intersect feature allows you to link with your competitor and get a link from that site. The service cost depends on the plan, which ranges from $99-$999 per month.
Featured by user-friendly backlink tracker and also very cheap. The reasonable amount of link index is there. One can get the promising ideas of other pages to modify your work. The monthly fee ranges from $14-$139 due to access to the features.
Best Technical SEO Tools:
Your SEO task won’t be done if you don’t use some technical SEO tools. Though there are lots of technical SEO tools available but we will discuss some of the best ones.
Screaming Frog (Free and Paid)
For creating a large number of websites audit, it is essential. It helps you to identify missing page titles, missing descriptions, missing keywords, big-sized images, and fault in URL. You can also structure the website’s and diagnose SEO implementation issues. It has free (limited features) and a paid version. For the free version, download it from its official site. If you want to get all the features, then purchase the plan investing £149.00 per year.
Google Search Console (Free)
Google Search Console is a cost-free service provided by Google for monitoring and maintaining your sites, which helps in reporting and useful for the users. You can utilize API for interfacing with other data.
Google Analytics (Free)
It feedback monthly reports for the improvement of the website. It is free software.
Web Developer Toolbar (Free)
Web Developer Toolbar is available in the Google Chrome extension. It uses to change text, identify the fractured image, and maintain information for SEO.
Best Rank Tracking Tools
Rank tracking is a system which enables to track the keyword in multiple websites and search engines. The software that executes the process is called rank tracking tools. It is a highly useful tool for SEO experts to trace accurate data. Some of the best rank tracking tools which are-
SEMrush (Free and paid)
Having numerous features, SEMrush is one of the best rank tracker tools around. It not only tracks keywords but also finds out local competitors of related keywords user group. The software has a free version with limited resources. But, if you want to use the full extension, then you have to purchase it. For example, there are multiple packages which, every month, such as the Pro plan, will cost $99.95, and the Guru plan costs $199.95. The most expensive is the Business plan, which will cost you $399.95 per month.
Serpstat is the all-in-one software that consists pile of tools that track keywords to your competitors. It is a perfect tool for SEO professionals; you can get keyword search, search analytics, and competitor analysis. They are more lucrative features, such as analyzing advertising performance that can research content ideas connected with your target audience. There several plans available, and the lowest one starts from $69 per month; 4000 queries per day is the limit of this plan. Other packages are standard plan $149, advanced $299, and enterprise $499 all are monthly.
Traffic Travis (Free)
Traffic Tavis is undoubtedly a top-ranked tracking tool. It can identify the technical faults in your on-page or off-page as well as backlink analysis, and competitors’ actives can trace. It relates your websites with a target niche and suggests to boost your backlink profile. Moreover, it is free, and to get the download link to provide your email address.
If you want to monitor your ranking to get a maximum result, then Ahrefs is for you. Along with, it will provide a comparative effect by comparing with your competitors directly to your inbox. Furthermore, the software is functional both in computers and mobile devices. Four types of pricing models are available. For completing the personal project, the lite version is enough but have to pay $99 per month. Among the other plan, the standard package will cost you $179 monthly, advanced package charges $399 a month, and the most expensive agency plan cost $999 per month.
Best Analytic Tools:
Analytics is a visual process in which data represents a natural pattern. Some of the best analytic tools used in this process are-
Google Analytics (Free)
The most popular analytic tools for the starter are Google Analytics, and it is free. Particularly the application recommended blogs and authority sites but not for affiliate ones. Some features that use for business, e-commerce purpose is data visualization, separation of analysis subsets, and customer report.
This tool is after Google Analytics due to its real-time information analysis. If you want a full package off real-time data analysis, then Clicky is recommended for you. As a result, the starter may use this after Google Analytics, and its popularity is rocketing high.
The tools charge a fee of $30 per site but no recurring fee. However, if you think using it in long terms, the cost would increase to $30 for only a year. Also, the interface is fresh, easily understandable; charts display is excellent. So, it is the best paid analytic tool around.
Open Web Analytics (Free)
It is simple and open source in nature. The software is free, useful, and enjoyable to work. In particular, if you want to track people how they are using your websites and application, then it is for you. The software ranks as one of the best.
Best Local SEO Tools:
Local SEO is an optimizing process that helps to assure your position in web search by attracting more business that matches with local searches. Also, it can take place in various search engines such as Google, Bing, and Yelp. For performing the task, the Local SEO tool needs, and the best ones are-
Whitespark Local Citation Finder (Paid)
Want to invest in a Local SEO Tool? Then, the Whitespark Local Citation Finder is one of the most excellent local listing management tools for you. Some of the mesmerizing features include the ability to collect feedback from customers and online reviews. As well as used Monetization of the city’s local search rankings and generate links. The cheapest package costs $16.67 per month to expensive version costs $100 a month.
SEOProfiler is renowned for an advanced feature that includes website survey tools, page optimization, identify bad backlinks. Besides, it can indicate powerful keywords and edit PDF files. The cost of the software ranges from $49.95 monthly to $999.99 per month, depending on your demand for features.
Local SEO Checklist (Free)
For starters, this is the best weapon you get. It gives a simple step-by-step checklist that helps you maintain in terms of tracking your efforts. As a result, the tool continuously evaluates and tracks your progress unless you clear your browser cache.
Google Structured Data Inspector
The tool provides precise content relevant to your website and also mark the errors. Also, it suggests if you have experience with this tool. The software is free and sufficient to process the task.
Algoroo is specialized software for the Google algorithm tracking tool. The system monitors keywords and fluctuation in the Google SERPs. Moreover, the positive and negative movement to the metric.
If you are an expert, you will never be able to do SEO without SEO tools. It is simply impossible. Because there are several steps you need to take to rank a site to the search engine. Without SEO tools, the task is quite impossible. But many of us do not know which tools will be convenient to use. Thinking about them, we have discussed various SEO tools based on some categories here. Hopefully, this small effort of ours will be helpful for all of them.
However, if you want to know more, you can comment us in the comment box or contact us directly. We will definitely try to answer you. Thank you all.